Nowadays, water parks are more committed to creating a complicated amusement attraction for tourists through the immersion theme environment, innovative projects, and the injection of high-tech. A successful water park is inseparable from a design that can better combine the creativity with the water park. This includes themes, graphic planning, secondary consumption, and selection of equipment.
- Theme
The stacking of water equipment can no longer meet the experience needs of tourists, and the competition of the water park in the future will be the competition of theme culture. Therefore, the integration of stories of theme becomes more and more critical.
The interpretation of the theme story is not only in the landscape but also in all the experiences of tourists in the water park. It brings people into the story of the theme and makes them think they are actually the characters in the story.
Setting up interesting stories in the process of playing inspires tourists to explore more fun, so as to extend their stay time in the water park. An interesting immersive story can attract tourists to spend the whole weekend in the water park.
- Graphic Planning
To do an excellent job in the planning of the water park, we must first understand the function and distribution of each component of the water park. The details can be reflected in the service center, wave pool, water slide, children’s area, supporting facilities, etc.
Of course, a water park cannot succeed only by good design, but a good design is the beginning of a successful water park!
- The service center should be located at the entrance and need to be open in both directions so that visitors can get help before and after entering the park.
- The wave pool is the core scenic spot and distribution center of a water park. In European and American countries, tourists like to relax on the beach of the wave pool, so the wave pools are all facing the sun. However, in China, it is the opposite. Therefore, the wave pool should be reasonably planned according to different types of tourists.
- The water slide is the primary equipment type of water park. Of course, in addition to the stimulating slideway, it also needs family type slideways, so as to meet the needs of people of all ages. At the same time, it is necessary to arrange the water slides in a decentralized way to avoid the crowding caused by the centralized arrangement of key slideway projects.
- Children’s safety awareness is relatively weak, so the children’s area should be close to the supporting service area as much as possible. No too many fences and theme packages around. We need to ensure it enough vision as much as possible so that parents can see the children at all times.
- Supporting services include restaurants, gift shop, washroom, dressing room, storage cabinet, etc. Whether the dressing room to be shared by men and women or used separately need to depend on the culture of different areas.
- Secondary Consumption
Secondary consumption is also an essential part of the profits of the water park. To improve the secondary consumption, we need to start by improving the service quality of the park to create a better experience for tourists.
Some actual needs for tourists in the process of playing can be created, such as “water gun war”. It is an excellent way to promote secondary consumption by renting and selling water guns.
In addition, combining the features of the water park, we can hold special performance activities to attract a large number of tourists to the park.
- Selection of Equipment
In the overall arrangement of amusement projects, the needs of tourists at all ages should be taken into account. Water parks need not only star products, such as Taiji Bowl Slide of Dalang, but also right suppliers. The Taiji Bowl Slide of Dalang has attracted the attention of many water parks.
Besides, the choice of equipment should correspond to the theme. If the theme is navigation exploration, then an interstellar crossing water slide is not suitable.
Due to reasons of technical and safety, types of equipment and ways of experience are limited compared with the general land park.
But the primary purpose for which tourists come to the water park is to enjoy the interaction with water. Therefore, the manufacturers who insist on bringing the most cutting-edge entertainment methods to tourists and pay more attention to interactive experience will have a broader development prospect. These companies are worth to be given priority in your purchase. Dalang is an example, focusing on the forefront of entertainment experience into water equipment.
Conclusion
To build a water park that can meet the needs of tourists has become an increasingly urgent demand of the market. Therefore, more attention to details in the design will make the water park attract more tourists.
