At no time should we underestimate the importance of the location of a water park. Not only is the location the main reason attracting people to come, but it is also essential to the future income of your business. When it comes to deciding the ideal location of your water park, here, five key factors may be useful for you.
- Population
There is no denying that the essential purpose of doing any business is about gaining future profit. Therefore, it is wise of the owner of water parks to consider the target market. Take the water park as the center, the 1.5-hour driving as radius, and people within this circle are your best target customers. When you figure out this critical factor, you’ll know the exact scale of the construction of your project. If the scale of your water park matches the target population perfectly, your business will go from strength to strength quickly.
- Weather Conditions
Weather is also another critical factor when you decide the location of a water park. You need to figure out total calendar days with temperature above 30 ℃, the days of rain in summer, and the temperature at night. That is because these meteorological conditions help you decide whether it is to build an outdoor water park or an indoor water park as well as the operation duration.
- Traffic Conditions
The degree of convenience of the traffic will directly affect the number of tourists to your water park because it has a significant influence on the accessibility of tourists to your project. Choose a place that can be reached by various means of transportation, whether subway or bus, which will bring you a large volume of commuters.
- Competitiveness
Business competitiveness is the unique and incomparable strength that puts your water park at a significant place. They can be the unique theme culture, great location, exciting water equipment, or high-quality service, which are all the elements you can utilize to improve the competitiveness of the water park.
As for the factors mentioned above, a piece of exciting and unique equipment is good at improving the visibility of the water park as a key factor. Such as a Space Racing Water Slide. Two visitors enter this water slide from opposite entrances, and they will enjoy the exciting experience separately. After the thrilling sliding, they will end up laughing and greeting each other at the same destination.
Such kind of equipment can be found in Dalang. And you will be surprised at the rewards it brings to you when you use the water equipment of Dalang.
(5) Competitors
As for Competitors, not only direct competitors but also indirect competitors should be given more attention. The former generally refers to other water parks within 200 kilometers. For them, it is necessary to make a detailed analysis of their scale, service quality, selection the water equipment, and marketing. The latter include other kinds of an amusement park, like theme parks, children parks, and Marine Park, which are all likely to cause inevitable competition in the future.
Of course, there are many factors that contribute to the location of a water park, but the above five elements have to be considered as they directly affect the future profitability of the water park.
